About Zero One
The mind's captivity.
Your mind—the most intricate pattern recognition system in existence—spends most of its cycles on repetitive, mechanical tasks.
This is the greatest misallocation of resources in human history.
I'm Alf Viktor, founder of Zero One, and I believe your cognitive capabilities deserve better.
The artificial amnesia.
Today's AI systems interact with you as if you're meeting for the first time, every time.
They ask the same questions you've answered before. They fail to recognize the patterns that make your thinking unique. They ignore the context that shapes your creative process.
It's like having a brilliant apprentice with permanent amnesia—capable but perpetually starting from zero.
The liberation principle.
There's no inherent virtue in the work consuming your time.
You exist to exercise your mental strength and abilities—not through repetitive tasks, but through creative exploration and innovation.
When freed from mundane requirements, your mind naturally gravitates toward meaningful creation. This isn't speculation—it's observable whenever cognitive load shifts from maintenance to creation.
The athletic mind.
The future belongs to creative athletes of the mind.
These individuals train their cognitive abilities like Olympians, channeling their mental energy into increasingly sophisticated forms of thought.
They don't waste cycles on spreadsheets or data entry. They don't manage systems that should manage themselves. They focus entirely on problems worth solving and creations worth bringing into existence.
The Zero One method.
We're creating applications that work in harmony with your mind, not against it.
Our systems observe how you think, create, and solve problems. They learn your patterns, preferences, and cognitive shortcuts. They study your frameworks and decision models.
Then they adapt themselves to your mind's natural flow—eliminating friction and creating cognitive symbiosis between human and machine intelligence.
The harmonic integration.
Traditional AI aims to replicate general intelligence.
We're building something different: systems that amplify your specific intelligence—preserving and enhancing what makes your thinking unique rather than replacing it with homogenized outputs.
Every day, we're coding, creating, and designing applications that will unlock mental capabilities you never had time to develop. We don't just build tools; we engineer cognitive liberation.
The Alma introduction.
Soon, you'll meet Alma—our first product and your introduction to cognitive symbiosis.
Alma works alongside you, learning your thought patterns and gradually taking over the mechanical aspects of your workflow. It doesn't just execute tasks; it integrates with your cognitive process, becoming an extension of your thinking rather than merely a tool for it.
This is just the first chapter in our mission to transform the relationship between human and artificial intelligence.
The invitation.
We're building for people who see the evolutionary mismatch between their cognitive potential and how they currently spend their mental energy.
For deep thinkers frustrated by shallow work.
For creators whose visions exceed their execution capacity.
For pioneers who understand that the next frontier isn't geographical but cognitive.
Your mind has capacities waiting to be unleashed. Let's liberate them together.
Zero One Inc.
Alf Viktor Williamsen, Founder